
EXPERTISE:
DATA, INSIGHT, SYSTEMS & AI
We help retailers transform how data is used to drive performance — unifying insight, systems, and reporting into a single source of confident, actionable truth. Our work connects commercial, customer, operational, and spatial data — unlocking faster decisions, smarter planning, and stronger accountability.
'How do we know' is often where we start. 'What problem are we actually trying to fix', is often the second.
​
We’ve built multi-million pound data, reporting, insight, systems and AI (DRISA) programmes as well as low cost, quick and simply solutions which work from 'today'. We've designed and embedded cross-functional reporting used by over 15,000 users through Phone APPs to replace legacy reporting suites, - these persona and scenario dashboards standardise data across all operational, customer, commercial, and finance teams.
​
Our team has delivered 'digital twins', created red-risk alert systems, and partnered with over 15 tech vendors to co-develop future-fit planning and platforms. We’ve aligned master data hierarchies, built omni-channel P&L attribution models, and unified fragmented planning processes across space, range, store, and format.
​
From C-suite decision tools to shop-floor reporting, we've built 3-click solutions that are accurate, adoptable, insight-rich, and drive immediate action. All DRISA projects have led to restated strategy and restated business ambitions.
EXPERTISE - DEEP DIVE

​ 1. Data Foundations and Commercial Alignment
One version of the truth, the business can trust, harmonised across all teams
Unify core datasets (customer, catchment, estate, store; commercial, space, range, logistics), align ownership and governance, and blueprint structures for AI readiness. Result: consistent definitions and faster decisions across functions.
​
Deliverables:
-
Data, Insight, Systems and AI Strategy
-
Year on Year Investment Programme
-
Data-Set and Metric Harmonisation
-
Catchment, Customer, Estate, Stores
-
Commercial, Space, Range & Logistics
-
Replatforming, Blueprinting, Standardisation
-
Defined Data Ownership and Governance
-
External Data Integration; Geolytix, CACI
-
Table Structure and AI Readiness

​2. Persona/Scenario Dashboards & Insight Ecosystems
Replace legacy 'packs' with persona-based, scenario-ready dashboards and insight, with harmonised metrics that determine “When is Good, Good?” - offering drill-downs that are role specific, long-term red-alert systems, and a single view that unites commercial + ops teams. Our mission is to get the right person, the right view, in just three clicks - this drives quick, transformative decision making and outcomes.
​
Deliverables:
-
Trading and Commercial Dashboards
-
Scenario & Persona Insight Delivery
-
Drill-Down Frameworks & Red-Alert Systems
-
Metric Harmonisation - When is Good, Good?
-
Productivity & Performance Dashboards
-
'One Business' View - Commercial & Ops
-
Scenario Planning; Audience-Driven Outputs
-
Pain Point & Programme Reporting
Reporting & Insight that people actually believe, use, and motivates change
3. Predictive Tools, Insight and Decision Engines
From analysis to choice — repeatably.
We sponsor the build of decision-making engines that encode what decisions are needed and from which datasets - contribution curves, duplication tools, omni-channel P&L frameworks, right-sizing and white-space models, trial diagnostics and seasonal PIRs.
​
Deliverables:
-
Contribution Curves & Duplication Tools
-
Omni-Channel P&Ls Frameworks
-
Estate Right-Sizing & Economic Contribution
-
Geo-Competitor Mapping & White Space
-
Economic Contribution & Range Profitability
-
Decision Trees and Prioritisation Tools
-
Nine-Box Store Evaluation Tool
-
Trial Diagnostics & Normalisation
-
Seasonal Assessment PIR Model

4. Planning Systems, Tools & Process Integration
Systems and processes pulling in the same direction
Integrate space/range/store planning systems, RFID productivity, grading / allocation and compliance tracking; re-platform with partners like Blue Yonder and o9 where needed, and wire tools to real planning rhythms so plans land and stick.
​
Deliverables:
-
Space, Range & Store Planning System
-
RFID & Productivity Systems; Store & Range
-
Re-Platforming to Blue Yonder & o9
-
Space Grading & Allocation Model
-
Range & Planogram Compliance Tracker
-
Estate & Store Closure Investment Tool
-
Macro & Micro Heatmaps
-
Trial Performance Tracker
-
Agile Sprint Planning & Kanban Boards

5. AI Readiness, Partner Co-Development, & Governance
Pragmatic AI, governed and co-built.
Define real use cases, roles and guardrails; co-develop with 15+ tech partners; and run transformation governance with maturity diagnostics, operating-model heatmaps and change dashboards - so AI augments decisions without over-claim.
​
Deliverables:
-
AI Use Cases - Programme Development
-
System Role Ownership & Governance
-
Partner Co-Development (15+ vendors)
-
Transformation Governance Framework
-
Change Management Dashboard
-
Capability Maturity Diagnostic Tool
-
Operating Model Heatmap
-
Transformation Tracker Dashboard

