EXPERTISE:
SPACE & RANGE PLANNING
We’ve spent 15+ years making space and range pay. We align estate-to-SKU decisions so space earns and ranges convert: missions shape the brief, contribution sets the guardrails, and governance keeps plans honest. The result is fewer guesses, faster adjustments, and improvements you can see in working capital, availability and margin.
Space Strategy, Estate Planning & Optimisation
We put the right space, in the right place, in the right store, in the right location - using a broad suite of tools that determine demand and contribution and make clear the future - grow, hold or exit. Seasonal and mission-led flex is built in, so estate, format and department space reflects how customers actually buy and what the P&L needs.
​
Range Planning, Grading & Localisation
We design the range customers will truly choose, clear architecture, disciplined depth, and duplication removed - we grade and localise to match stock, store, season and catchment. The result is higher conversion and availability with a tighter working capital budget.
​
Planning Governance & Ways of Working
We create one calendar and one version of the truth, wire in “When is Good, Good?” KPIs and metrics, and add red-alert triggers when forecasts and reality diverge. Decisions speed up, roles are clear, and value leaks are caught early.
​
Blueprints, Visual Tools & Execution
We make the plan visible with dynamic blueprints, flow/adjacency maps and range-to-fixture visuals tied to planograms to enable stores to land the range, right, first time. Clear hand-offs mean 'intent' shows up exactly as intended on the shop floor.
​​
Space & Range Operating Model & Team Transformation
We set crisp accountabilities, cadences and skills so Buying, Merchandising and Ops own continuous optimisation rather than firefight it. Data, process and people line up, and the mix keeps improving cycle after cycle.
EXPERTISE - DEEP DIVE
1. Space & Range Strategy, Estate Planning & Productivity
We build the estate-to-department space story: opportunity maps, that protect, trade-up or exit allocations. Using a combination of productivity matrices and AI-space contribution curves, with omni-channel heatmaps and seasonal flex, we ensure space and range reflect catchment demand and contribution.
​
Deliverables:
-
Space Opportunity Mapping
-
Reallocation Trees: Protect, Trade-up, Exit
-
9-Box Productivity Matrix
-
AI-Space Contribution Curves
-
Productivity Metrics & Programmes
-
Range/Space Duplication Removal
-
Omni-Space Optimisation
-
Macro & Micro Heatmaps
-
Space Flex - Seasons & Events
-
Customer Centric Product Propositions
Clear, executable, understandable space and range strategy - right store, right range, right space, right place!
2. Range Planning, Optimisation, Grading & Localisation
From 3-year category strategies and range architecture to option editing and duplication removal, we harmonise online/offline ranging, localise by mission, and link store grading to build / land / trade rhythms- range shape and depth match space, season and catchment.
​
Deliverables:
-
3-Year Category Strategy Planning
-
Category & Range Architecture
-
Range Localisation by Mission
-
End-to-End Range Planning Processes
-
AI-SKU Productivity Models & Contribution
-
​Store Grading; Build, Land, & Trade
-
Option Editing and Duplication Frameworks
-
Online/Offline Ranging Harmonisation
-
Omni-Seasonal Launch & Timing
Design ranges customers actually buy, then localise and grade with discipline.
3. Governance, Aligned Metrics & Ways of Working
One calendar, aligned ambitions and one version of the truth
We set space & range governance, unify calendars, normalise “When is Good, Good?” KPIs, and wire in forecast-vs-reality tools with red-alert mechanisms; so decisions are quicker, roles are clear, and plans adjust before value leaks. Channel margin and P&L visibility keep trade-offs honest.
​
Deliverables:
-
Space & Range Governance
-
Unified Planning; Calendars & Cross Team Alignment
-
Harmonising KPIs - When is Good, Good?
-
Forecast vs Reality Tools
-
Red-Alert Mechanisms; Awareness & Agility
-
Planning Models and Process Diagnostics
-
Channel Margin Diagnostic and P&Ls
4. Space & Store Blueprints, Visual Tools & Execution
Department-level blueprint libraries, flow & adjacency maps and range-to-space visualisation (DLGs) connect commercial plans to planogram integration and dynamic blueprint tools - depth, fixtures and presentation standards land right first time, with playbooks for commercial and visual rollout.
​
Deliverables:
-
Department-Level Blueprint Libraries
-
Visual Layout, Flow and Adjacency Mapping
-
Range-to-Space Presentation (DLGs)
-
Planogram Integration
-
Dynamic Blueprint & Space Change Tools
-
Depth and Fixture Productivity
-
Playbooks for Commercial and Visual Rollout
Develop blueprints that are clear, engaging, visible and executable.
5. ​Space Operating Model & Transformation
Invest in clear structures, roles, accountabilities and decision making to power commercial transformation
We reset purpose, roles and accountabilities, define cross-team space decisions and rhythms, and upskill technical capabilities, aligning data, process, people and tech. We re-state decision making with commercial and supply chain teams and implement processes and governance to ensure all teams focus on their accountabilities, speeding up decision-making and time to market.
​
Deliverables:
-
End-to-end Cross-Functional Transformation
-
Team Purpose, Roles, Structure & Skills
-
Cross-Team Space Decisions & Accountabilities
-
Operating Model; Data, Process, People & Tech
-
Capability Uplifts and Technical Upskilling
-
Decision-Making; Rhythms & Simplification
-
Role Modelling and Engagement Programmes
